Volunteer Opportunity: Social Media Coordinator

Organization: Woodstock Horticultural Society
Location: Primarily remote, with occasional in-person meetings/events in Woodstock, ON
Commitment: Approx. 5–6 hours/month (up to 40 hours total)
Duration: November  2025 – April/May 2026
Positions Available: 2–3 volunteers

🌼 About Us

The Woodstock Horticultural Society has been cultivating community and a love of gardening since 1883. We host monthly meetings, guest speakers, flower shows, youth programs, and community planting initiatives—all powered by volunteers. Now, we’re looking to grow our online presence with your help!

📱 Role Overview

We’re seeking 2–3 volunteers to coordinate our social media presence throughout the fall and winter seasons. This is a primarily remote role, with occasional in-person meetings or attendance at key events. Volunteers will work closely with and report directly to the Society’s President.

🛠 Responsibilities

• Plan and schedule posts on Facebook, Instagram, and Snapchat
• Share highlights from events, speaker nights, and seasonal gardening tips
• Write captions and updates that reflect our friendly, community-focused tone
• Create engaging graphics and visuals using Canva
• Monitor engagement and suggest ways to improve reach and visibility
• Promote upcoming events like our plant auction, flower shows, and youth programs
• Coordinate with the President and attend occasional in-person meetings or events as needed

🌱 What You Bring

• Experience using Canva to create social media graphics and promotional materials
• Familiarity with Facebook, Instagram, and Snapchat
• Strong writing and visual communication skills
• Interest in gardening, environment, storytelling, art, photography, social media, marketing, non-profit organizations or community engagement
• Ability to work independently and meet flexible deadlines
• Willingness to attend occasional in-person meetings or events in Woodstock

🌟 What You’ll Gain

• Experience in nonprofit communications and digital outreach
• A chance to contribute to a long-standing local organization
• Opportunities to connect with community and attend events
• Portfolio-worthy content and meaningful community impact
• One year membership to Woodstock Horticultural Society
• Opportunity for educational bursary worth $500

🌟 Professional Development

• Portfolio Building: You’ll create real-world content (graphics, captions, campaigns) that can be showcased in your portfolio.
• Digital Marketing Skills: Gain hands-on experience with platforms like Facebook, Instagram, and Snapchat, including scheduling, engagement tracking, and audience targeting.
• Content Creation: Improve your writing, design, and storytelling skills by crafting posts that resonate with a community.
• Analytics & Strategy: Learn how to monitor engagement and adjust strategies to improve reach and impact.

🤝 Networking & Community Engagement

• Connections: Meet and collaborate with local gardeners, community leaders, and nonprofit organizers.
• Visibility: Your work will be seen by a growing audience, giving you recognition within the community.
• Event Access: Attend and help promote events like flower shows, auctions, and youth programs.

💚 Personal Fulfillment

• Creative Outlet: Express your creativity through visuals, captions, and campaign ideas.
• Giving Back: Support a long-standing local organization and contribute to its growth.
• Gardening & Nature: If you enjoy plants or nature, you’ll be immersed in a community that shares your interests.

🧠 Transferable Skills

• Time management
• Remote collaboration
• Project coordination
• Visual communication
• Community outreach